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User research

What actually keeps you up at night?

We're building Runway for Singaporeans in their 20s and 30s, and we'd rather ask than assume. Sixteen questions, about four minutes, completely anonymous.

Anonymous by default Nothing is being sold We publish what we find
0 of 16 answered Progress saves as you go down the page
Who you are
1How old are you?
2Which best describes your situation right now?
Where you stand
3Thinking about the next 12 months, what are your main concerns?

Select all that apply.

4If all your income stopped tomorrow, how long could you cover essential costs?
5How secure does your current role feel over the next two years?
6Do you currently support family members financially?
What you don't know yet
7What age do you plan to retire?
8Do you know roughly what it costs to raise a child in Singapore?
9Do you know roughly what it costs to support an elderly parent in Singapore each month?
How you see it
10When you think about your money situation and your career or skills, do you think of them as…
What we should build
11For each of these, how useful would it be to you personally?

Knowing how many months your money would last if your income stopped

Knowing how exposed your job is to being automated

Seeing whether you're on track to retire at the age you want

Knowing what you're leaving unclaimed in benefits and government schemes

Seeing what today's health habits cost you in medical bills later

Knowing what supporting your parents will cost, and roughly when

12Of those, which one would you actually use first?
13And which one would you be most willing to pay for?
14If Runway did only that one thing well, would you…
What's actually happened
15Has any of this happened to you in the last 12 months?

Select all that apply.

Last two — both optional
16What's the hardest part of any of this for you right now?

Your answers are anonymous. Contact details are only used to send you the findings or arrange a chat — never for marketing, never shared. See our Privacy Policy.

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